Penny Haynes » home made videos

The Easiest Way To Create Video – Marketing With Audio And Video

Penny Haynes — Tue, 17 Feb 2009 16:40:00 +0000

The easiest way to create video is to “plug-and-play” with a web cam or a flip video camera. They are great for creating a short clip to upload to the internet. However, what if you want to create something a little longer than a minute or 2? The easiest method is to record multiple, short clips and combine them together with a simple video mixer. That’s what we will discuss today during this video excerpt from the http://MarketingWithAudioAndVideo.com show.

Remember to pick up my free 30-page excerpt from “101 Things To Do With Audio And Video (To Promote Your Business)” at http://101ThingsAudioVideo.com. This show is brought to you by Penny Haynes and http://CommercialCreationCenter.com.

P.S. Check out the Online http://InternationalPodcastingExpo.com coming April 25, 2009.

Marketing with Sweepstakes And User Generated Video, Part 2 – Marketing With Audio And Video

Penny Haynes — Wed, 11 Feb 2009 21:15:00 +0000

In this second Marketing With Audio And Video excerpt, learn about multimedia marketing combined with Sweepstakes. Penny Haynes interviews Carolyn Wilman, the Contest Queen (http://ContestQueen.com), and they discuss how Amtrak didn’t do back end marketing and ended up having one of their own contestants arrested. Getting Consumer Generated Video from contestants helps increase involvement and visibility, especially with video. Once you do decide to put audio and video on your web site, make sure that people can find it on your site, and also utilize RSS to syndicate the media for more visibility.

Feel free to pick up my free 30-page excerpt from “101 Things To Do With Audio And Video (To Promote Your Business)” at http://101ThingsAudioVideo.com. This show is brought to you by Penny Haynes and http://CommercialCreationCenter.com.

P.S. Check out the Online http://InternationalPodcastingExpo.com coming April 25, 2009.

Marketing with Sweepstakes And User Generated Video, Part 1 – Marketing With Audio And Video

Penny Haynes — Mon, 09 Feb 2009 22:31:00 +0000

In today’s Marketing With Audio And Video excerpt, learn about marketing with Sweepstakes and using video as a part of the contest. Carolyn Wilman, the Contest Queen (http://ContestQueen.com) talks about the billions you can win each year, how she got started, and how sweepstakes change customer buying habits.

P.S. Check out the Online http://InternationalPodcastingExpo.com coming April 25, 2009.

Podcasting For The Long Tail (Long Sales Cycle) – Marketing With Audio And Video

Penny Haynes — Sat, 07 Feb 2009 20:02:00 +0000

Learn how podcasting can assist the long tail of your sales cycle in today’s excerpt from http://MarketingWithAudioAndVideo.com. Chuck Rathman of IFS shares how his $350 million company uses podcasting to inform his potential clients (especially the influencers of his end users), and also allows these clients to do due diligence on the product and the company before purchasing. With a 7-digit price tag, a sale may take years to consummate, so keeping potential clients interested is important over the long haul.

To learn more ways to promote your business with multimedia, go to http://101ThingsAudioVideo.com and download the free 30-page excerpt of my book, 101 Things To Do With Audio And Video (To Promote Your Business). This show is brought to you by Penny Haynes and the http://CommercialCreationCenter.com.

P.S. Don’t forget to register for the Online International Podcasting Expo, April 25, 2009. Pre-Registration is only $1, so go to http://InternationalPodcastingExpo.com now to reserve your seat!

Simple Video Shows vs. Complicated Videos, Marketing With Audio And Video

Penny Haynes — Fri, 30 Jan 2009 22:30:00 +0000

In this last excerpt from the Marketing With Audio And Video show with Andrew Lock of http://HelpMyBusiness.com, we talk about the difference between creating simple and complicated videos, and how you don’t have to do anything complicated to create a popular show. We take a look at Gary Vaynerchuk’s wildly popular Wine Library TV as an example – one camera, one shot, 20 minutes, and he’s done – and nobody’s complaining about it. Maybe because he’s worth $50 million???

I’ve started a new contest to help motivate people to share the free 30-page excerpt from “101 Things To Do With Audio And Video (To Promote Your Business)”. I’m giving away over $6,000 worth of prizes just for helping me spread the word about the book. Everyone has a chance to win something. For more information, go to http://www.101ThingsAudioVideo.com/contest.php.

The Psychology Behind Segments In Your Video – Marketing With Audio And Video

Penny Haynes — Wed, 28 Jan 2009 19:36:00 +0000

In today’s Marketing With Audio And Video show, Andrew Lock shares the psychology behind the way he segments his show. I invite you to check out Andrew’s fabulous marketing show(“Help! My Business Sucks!”) at http://www.HelpMyBusiness.com. His latest show is hysterical, as he goes a little off topic about movie trailers ruining movies, and a lady who thinks you have to dress up to go to Walmart.

Andrew’s experience in television helped him determine the best sequence of segments in his show, starting with a headline, moving into chit chat, getting audience participation, and then going into the heavier information and lessons. His emphasis always is, however, on entertaining, which is how he attributes his #1 status on iTunes. I love to watch him because I always learn something, but I laugh basically all the way through the show. Plus, he’s brutally honest in the Listener Questions section, even when it hurts – but it ALWAYS helps.

Do you have segments in YOUR audio or video show? If so, what are they and what is your thinking behind doing them? Do they help or hinder? Have you learned from them and changed them along the way? I’d love to hear from you about it, so please leave a comment below to share what you have learned.

Again, I invite you to download the free 30-page excerpt from “101 Things To Do With Audio And Video (To Promote Your Business)” at http://101ThingsAudioVideo.com. If you know of anyone else that can benefit from this book, please pass the information along to them as well. You can also send them to participate in our show live every Monday night at 9pm EST at http://www.MarketingWithAudioAndVideo.com. This show is brought to you by Penny Haynes and the http://www.CommercialCreationCenter.com, where you get personal assistance from me plus simple software to create and post audio and video to promote your business.

Unconventional Marketing Tips from Andrew Lock of Help! My Business Sucks

Penny Haynes — Mon, 26 Jan 2009 22:34:00 +0000

In today’s excerpt from the Marketing With Audio And Video show, Andrew Lock of “Help! My Business Sucks!” (http://www.HelpMyBusiness.com) talks about his marketing and television background and his focus on unconventional marketing techniques. He gained a lot of marketing experience and knowledge while working as the manager for Paul Daniels, the “Johnny Carson” of Europe. He then combined his background in television with these marketing tips, and his show was born.

Andrew says that you shouldn’t do your marketing just like the next guy, but do something different to stand out. I’d love to hear what you are doing that is unconventional in your marketing. Leave a comment and start a discussion about creative marketing techniques.

The next videos in this series will discuss how to break a show down into segments, and how Andrew creates his visual masterpiece. Make sure you check his site out and sign up to get updates when new shows are available. You will NOT regret it – I don’t miss a single episode any more!

Remember that you can download the free 30-page excerpt from “101 Things To Do With Audio And Video (To Promote Your Business)” at http://101ThingsAudioVideo.com. If you know of anyone else that can benefit from this book, please pass the information along to them as well. This show is brought to you by Penny Haynes and the http://www.CommercialCreationCenter.com.

Disney is Naming The Park After Penny Haynes For 1 Year!

Penny Haynes — Wed, 21 Jan 2009 21:11:00 +0000

Disney is naming the park after me, Penny Haynes, Multimediapreneur, for a year! Wow! First I am named Greatest Business Mind In The World, and now THIS! What a year! P.S. Listen to the very end for a special surprise. hehehehehe

To get your own video (without my personalized ending), go to http://www.sun7news.com.

YouTube Used as Reference Tool (Not Just For Funny Videos), Marketing With Audio And Video

Penny Haynes — Tue, 20 Jan 2009 17:42:00 +0000

YouTube is no longer just for funny videos, but is being used as a research tool. This 3 minute video will talk about the research habits of the upcoming generations, some statistics on viewing, and how YouTube is becoming the Wikipedia of the world. You can read the entire article at http://tinyurl.com/ccc-youtubesearches.

And in case you haven’t started marketing with audio and video yet, yesterday was better than today, but today is better than tomorrow! Start by downloading the free 30 page excerpt from “101 Things To Do With Audio And Video (To Promote Your Business)” at http://101ThingsAudioVideo.com.

Home Made Videos Can Be Good For Business (and other tips), Marketing With Audio And Video

Penny Haynes — Mon, 19 Jan 2009 23:45:00 +0000

Home made videos can be good for business, and try planning your video from the end – 2 lessons you learn in today’s excerpt from the Marketing With Audio And Video Show with Penny Haynes and her guest, Lorraine Grula of http://www.VideoProductionTips.com. Remember to get your free excerpt of “101 Things To Do With Audio And Video (To Promote Your Business)” at http://101ThingsAudioVideo.com. This show is brought to you by the http://www.CommercialCreationCenter.com.

Slick videos can cause mistrust – people sometimes think that you’re trying to pull one over on them. That’s why home made videos are sometimes good for business. People see another business person trying to make a living, just like them, and it can be endearing.

Also, try planning your video from the end. Lorraine shares some great questions to keep in mind before you even pick up your camera. I then make those questions concrete by sharing how I would answer them for the Marketing With Audio And Video show.

Lastly, spend time watching tv and see how most shows are. They mainly have people sitting around and talking. Think you can do that?

On a personal note, today I printed out the manuscript for my book, “101 Things To Do With Audio And Video (To Promote Your Business)” in order to send it in to a publisher. The reaction from my Commercial Creation Center members and people on Twitter was interesting. Several people really pushed the idea of self-publishing instead. It’s not that I hadn’t thought of that – I just thought it would come across more as vanity publishing and less as a credentialed author. I was thinking that a major publisher would give me an expert status that I couldn’t get otherwise.

What do you think? Have any of you been published by a major publisher? Would you do it again? Did you make any money at all? Did the “published author” status help you afterward? Let me know by leaving me a comment below, or contacting me via http://TroubleShootingDesk.com (my contact us system).